Wednesday, April 14, 2010
A big new Hugo Boss store has just opened on a prime site in the centre of Florence. The brightly-lit, minimalist interior staffed by super-sleek sales personnel is a welcome change from the rather fusty shoe store that it replaces. The men's clothing on display in the windows represents a foretaste of the spring and summer that we are all longing for with classic colours and designs being given a contemporary interpretation. Boss prices are not exaggeratedly high - a spring suit will cost from about £300.